Integrating Customer Relationship Management (CRM) 

Twelve Horses will help you acquire and retain more customers with a centralized system for managing all sales, marketing, and customer service efforts.

THE BENEFITS OF CRM

It is very probable that your company is composed of several distinct silos including:

• Sales
• Operations
• Marketing
• Information Technology
• Customer Service
• Support

This division of labor is necessary for specialization, for each department develops their own role within the company's workflow. However, a company must have a reliable method for sharing and managing business information across these distinct areas.

HOW CAN THIS BE ACCOMPLISHED?

Twelve Horses specializes in CRM integration and can provide your company with the tools necessary to manage people and processes more effectively through improved sales force automation, service and support, marketing, partner relationship management, analytics, and customization.

INTRODUCING SALESFORCE

Salesforce is an online customer relationship management (CRM) application that provides a detailed view of the entire business, allowing management to streamline complex processes, automate workflow, and increase productivity.

Salesforce can be customized to suit the individual needs of any company or industry by creating custom objects and applications. The software is extremely flexible and quick to deploy.

Not only is Twelve Horses an implementer of Salesforce, we are also a user. Twelve Horses uses Salesforce to keep track of leads, contacts, and projects.

Salesforce is the only third-party application that we are as passionate about as our own products.

Josh Kenzer, Director of Business Development, Twelve Horses

Marketing

By providing management with full visibility of the business pipeline, revenue forecasts become more predictable. Salesforce also provides campaign management, allowing for customized campaigns and reports to measure your return on investment from lead creation to close.

Sales

The automated features in Salesforce help to maximize sales efficiency by simplifying the process of tracking new leads and converting them to sales. Additionally, upsell opportunities can be identified and pursued.

Service and Support

A comprehensive view of customers and open support enquiries allows for easy access to relevant customer information. This data will help to ensure your customers receive a consistent and rewarding service response.

Partnership Relationship Management

Salesforce allows you to keep track of your entire sales pipeline for both direct and indirect channels. This allows for easy collaboration with partners or other company branches in multiple regions worldwide.

Analytics

Analytics tools provide access to real-time information by using pre-configured or even customized reports to analyze and report on your CRM data. Salesforce dashboards also provide management with organization-wide visibility into pertinent sales and customer needs.

GROW REVENUE WITH GREATER CUSTOMER RELATIONSHIP MANAGEMENT

Twelve Horses will perform a detailed analysis of your company's organizational framework and workflow to implement the best possible CRM solution.

Twelve Horses recently completed our database conversion to Salesforce.com. We are pleased by Twelve Horses over-performance.

Darren K. Proulx, President/C.E.O., Land Resource Investments, Inc.

To integrate CRM into your business, Contact Us.